“Affiliated:” Private Equity Is the Next Big Thing Coming for YOU: Part XVII

By Chris Titze Imaging @ Adobe Stock

Insurance companies are a dumping ground for private investments, especially those that are “affiliated” with or owned by private equity firms.

“There are risks to policyholders,” explains Heather Gillers in The Wall Street Journal: “Asset managers could impose excessive fees on affiliated insurers or stash underperforming, hard-to-sell assets on insurance company balance sheets. Athene and other insurers with large affiliated asset portfolios say they maintain strict controls to ensure they purchase only investments aligned with policyholders’ interests. Security Benefit said all transactions with affiliates are conducted on ‘arm’s-length, market consistent terms.’”

“Insurers report as ‘affiliated’ debt or equity of an affiliate as well as investments sold by an affiliate but backed by a third party,” writes Gillers. “In 2025, they reported $413 billion worth, according to insurance ratings firm AM Best, twice as much as in 2020.

According to AM Best, that’s only 7% of life and annuity insurers’ $6 trillion in investments. But here’s the kicker. At private-equity linked insurers that The WSJ tracked, the share was between 10% and 30%. In other words, this is the dumping ground for private investments that “hopefully” work out.

Action Line: Private equity and credit are coming for more than just your 401(k). They have entrenched themselves in pensions, endowments, and insurance company balance sheets that could have an impact on your life. Next, they’ll be in your 401(k). Investors need to be ready to deal with this new asset class hitting their retirement savings. When you want help doing an IRA rollover, email me at ejsmith@yoursurvivalguy.com.

Read the entire series here.

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E.J. Smith - Your Survival Guy
E.J. Smith is Founder of YourSurvivalGuy.com, Managing Director at Richard C. Young & Co., Ltd., a Managing Editor of Richardcyoung.com, and Editor-in-Chief of Youngresearch.com. His focus at all times is on preparing clients and readers for “Times Like These.” E.J. graduated from Babson College in Wellesley, Massachusetts, with a B.S. in finance and investments. In 1995, E.J. began his investment career at Fidelity Investments in Boston before joining Richard C. Young & Co., Ltd. in 1998. E.J. has trained at Sig Sauer Academy in Epping, NH. His first drum set was a 5-piece Slingerland with Zildjians. He grew-up worshiping Neil Peart (RIP) of the band Rush, and loves the song Tom Sawyer—the name of his family’s boat, a Grady-White Canyon 306. He grew up in Mattapoisett, MA, an idyllic small town on the water near Cape Cod. He spends time in Newport, RI and Bartlett, NH—both as far away from Wall Street as one could mentally get. The Newport office is on a quiet, tree lined street not far from the harbor and the log cabin in Bartlett, NH, the “Live Free or Die” state, sits on the edge of the White Mountain National Forest. He enjoys spending time in Key West (RIP JB) and Paris. Please get in touch with E.J. at ejsmith@yoursurvivalguy.com To sign up for my free monthly Survive & Thrive letter, click here.