The Great Reset: Bad Ideas Adopted Internationally by the World’s Most Powerful People

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At The Spectator, Ben Sixsmith reviews the book COVID-19: The Great Reset, by Klaus Schwab and Thierry Malleret. Sixsmith explains that, not only is the Great Reset real and not some conspiracy theory, but that it is being propagated by some of the richest and most powerful people in the world. He writes:

Davos cosmopolitanism manifests itself in an apparent blindness to cultural and historical peculiarities. It also leads to naïve multilateralism. ‘The absolute prerequisite for a proper reset,’ Schwab and Malleret conclude, ‘is greater collaboration and cooperation within and between countries.’

Of course, global threats require global cooperation. But the book evinces little comprehension of the downsides of the globalization. The COVID-19 pandemic, for example, was exacerbated by faith in the hapless WHO and a chronic inability to close borders. After Wuhan was shut down, it should have been as difficult for a Chinese person to enter the EU as it would be for Alex Jones to enter Area-51, but Davos Man is stubbornly committed to the idea that integration solves all ailments, including its own.

This otherworldliness is also evident when Schwab and Malleret write about culture. They tell us three times that man is a ‘social animal’, yet a desiccated understanding of that social life emerges as they reflect on how social media platforms can transform communal life. Schwab and Malleret do admit that online communication cannot entirely replace human contact – they write about ‘Zoom fatigue’. But my eyes rolled from head, into the kitchen and under the fridge when they wrote that ‘driving to a distant family gathering for the weekend’ might become less attractive when ‘the WhatsApp family group is not as fun but…safer, cheaper and greener’. Buying a sex doll would be safer, cheaper and greener than getting married. That doesn’t mean it is a good idea.

We should not overstate the scale of elite coordination or cunning. The Great Reset fallacy leads us to bundle disparate disorientating effects of historical forces, ideological paradigms, technological change and random chance into a single, comprehensible package. It’s a seductive yet misleading way of thinking, one which makes people suppose, for example, that automation is a feature of a communist plot, not an outgrowth of unrelenting capitalism.

At the same time, the elite consensus on ‘the way ahead’ is disturbing. One critic has called Davos an ‘ideological synchronization environment for individuals, corporations, and governments to keep on the same page.’ That is different from conspiracy — but not that different. When bad ideas are adopted internationally by some of the richest and most powerful people in the world, the effect can be the same. The Great Reset might be all the more terrifying for not being a sinister plot.